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Understanding Theology and Popular Culture

Gordon Lynch

Oxford: Blackwell Publishing, 2005

 

 

 

Chapter 1 starts by asking the question: What is popular culture? The answer is not straightforward, but lists three ways in which popular culture has been defined:

·      over against high culture or the avant-garde. Popular culture is then inferior to these elite forms of cultural expression.

·      over against folk culture. Popular (commercialised) culture is then seen as threatening the traditional (romanticised) cultural ways of old.

·      over against mass culture. Popular culture is then seen as a creative response from below to the domesticating efforts at massification or resisting the dominant culture of the dominant class.

All these definitions do not satisfy. They contain too many preconceived value judgements or do not do justice to the complexities of life. Gordon Lynch proposes a definition that connects ‘popular culture’ with everyday life. ‘Popular culture’ then refers to the shared (human) environment in which groups or subgroups of people live, the resources they have at their disposal and their day-to-day practices. ‘Popular culture’ is about their real world, which by and large coincides with contemporary society.

 

 

Chapter 2 asks the question: Why should theologians and scholars of religion study popular culture?

Looking at studies already undertaken four approaches emerge so far:

·      interest in what popular culture does to religion: how it shapes religious beliefs and practices, and how it represents religion in its expressions.

·      interest in how popular culture may serve religious functions in contemporary secular society characterised by a decline in church allegiance.

·      interest in how religion may make good use of a better understanding of popular culture in propagating its religious message. This is called the missiological response to popular culture.

·      interest in using the texts and practices of popular culture as material for theological reflection in a dialogical conversation.

 

 

Chapter 3 is entitled: Machines, TVs, and shopping: the shape of everyday life in contemporary western society. It examines two important areas of everyday life: the electronic media and consumption or consumer culture.

1.      The advance of electronic media can be compared with the coming of the machine age of mass production at the beginning of the twentieth century. Both evoked celebration as well as concern because of the impact they had and still have on everyday lives. The chapter focuses in particular on changes in community or social relations described in terms of three inter-related issues:

·      deterritorialization’, a changing understanding of place as people no longer simply associate with, or are informed by, their local community. The result may be weaker social bonds with the local culture.

·      growing involvement in electronically mediated groups and networks. Social contact is no longer bound by face-to-face interaction, which may result in bonding of people who watch the same programmes or are part of the same internet discussion boards.

·      growing role of electronic media in shaping people’s personal identities and understanding of the wider world. This happens by means of the symbols, images and stories from which audiences pick and choose their own meanings in a process of negotiation.

2.      The twentieth century has seen a growth in ways people can consume, from shopping at small neighbourhood stores to going to large shopping centres or to ordering goods by electronic means. The growth signifies the key role shopping and consumption play in contemporary society. Theories  provide explanations about the cultural meaning of commodities that goes beyond their simple practical purpose. They function in constructing and communicating a person’s identity, lifestyle and status, actively encouraged by advertising and brand promotion.

 

The phenomena of consumer culture and electronic media are deeply interconnected. Both function as part of the wider social and cultural system of global capitalism. A downside of it is the inequality of income and the implications it has for the identity and status of the consumer of meagre means. Social justice is also involved in the outsourcing of production to parts of the world where labour is cheap and employments rights are limited.

 

 

Chapter 4 asks the question: Can popular culture be bad for your health? The answer discusses three types of criticism levelled against popular culture:

·      popular culture allegedly dehumanizes or constrains those who take part in it. The most important representative of this criticism is Theodore Adorno of the Frankfurt School. He was highly suspicious of the capitalist ‘culture industry’ which provides people with a range of manufactured entertainments and distractions (substitute gratification), but its ultimate goal is to generate profit rather than promote human well-being. In fact, it impedes the development of autonomous individuals who judge for themselves. The big words are: false consciousness, pseudo-individualization and pacification. Adorno even suggested that people can see through the manipulations of the culture industry, yet struggle to escape its control.

·      electronic media, in particular television, is harmful in itself. The name to be mentioned here is Neil Postman. He argues that written texts tend to encourage a way of thinking about the world that encourages rationality, objectivity and the logical ordering of ideas and arguments. On the other hand, television has the effect of transforming any content that it communicates into entertainment, even where it attempts to deal with serious topics, such as politics (media image more important than ideas) or religion (increasing pressure for media-friendly services). The fact is that television is more effective, by means of its visual images, in generating an emotional response than in eliciting serious analysis. This may lead not only to superficiality but also to fatalism (things are as they are, not the product of often complex human actions) and compassion fatigue.  

·      content of popular culture presents damaging views of the world or encourages unhealthy or immoral lifestyles. Much research has been done about the link between violent media and violent behaviour with the inconclusive result that individuals do not respond in common and predictable ways. On the other hand, whilst violent media content is unlikely to promote violent behaviour, the way of understanding the world that is offered through the media (Muslims represented as aggressive fundamentalists or black men as violent criminals) has more of an impact on audiences. Th media perspective is easily absorbed unless contradicted by some other experience of seeing things.

 

 

Chapter 5 develops a theological approach to the study of popular culture. The kind of theology Gordon Lynch stands for is normative, contextual and dynamic. Theology is not confined to a descriptive history of theological ideas. Rather it tries to relate life, in terms of what is true, good and just, to God as an absolute reference point. It does so not in timeless ways as if from another world perspective but from the contemporary context and experience of the particular theologian. Theology is then an ongoing dynamic conversation between situational questions and the use that is made of traditional theological resources in the search for answers.

Theological questions about popular culture involve three types of inquiry:

·      ontological inquiry: about the true meaning of life, suffering, evil and redemption;

·      ethical/liberationist inquiry: about just relationships between people, about human well-being;

·      aesthetic/spiritual inquiry: about beauty, pleasure and transcendence.

 

In 1951 Richard Niebuhr developed a classic summary of different approaches to the theology of culture ranging all the way from withdrawal to engagement, from a highly optimistic view about human culture to a highly pessimistic one. Gordon Lynch himself is foremost interested in the ways a dialogue between theological tradition and human culture might be conducted. He chooses for a combination of different approaches: the so-called revised correlational approach.complemented by the praxis model. On the one hand, theology engages with themes of popular culture and links or correlates them with similar themes of the theological tradition. It does this in such a way (that is what is meant by the word ‘revised’) that a ‘two-way street’ type of conversation takes place. In the process both theology and popular culture can learn from each other. On the other hand, the conversation remains informed by a stand for liberation and human well-being (praxis model) critiquing, if necessary, beliefs and practices of popular culture as well as those of religion.

 

 

Chapter 6 is entitled “An author-focused approach to studying popular culture: Eminem and the redemption of violence. Popular culture needs to be taken seriously and be understood on its own terms. One of the ways of studying popular culture is that of the author-focused approach as distinguished from the text-based approach and the audience-reception approach. The emphasis is on the role of the author in shaping the meaning of a cultural text of other form of cultural expression. Four types of questions are suggested:

·      contextual/cultural questions: e.g. what is the author’s social and cultural background and how does this influence the style and content of his or her creative work?

·      questions of authorial intent: what do we know about the author’s own views about his or her choice of genre, about the meaning of a particular piece of creative work?

·      questions relating to the author’s wider body of work: how does one particular piece work relate to other work done by the same author? What significance can be attached to similarities and differences?

·      psychological/psychoanalytic questions: what can re reconstruct about the author’s psychological history and how is it related to his or her creative output?

 

The author-focused approach is then applied to the white rapper Eminem describing what is known about his childhood years and making his biography the starting point for reflecting on his lyrics, relating the abuse he suffered as a youth and young adult to the violence, notable against women, in the texts he produced. Eminem himself ascribes a therapeutic function to his performances, it makes him getting things off his chest. Gordon Lynch relates this to redemption, but at the same time questions the narcissisistic disregard of feelings of other people named in his text. Perhaps it is too much to talk about redemption, survival like Hagar in the desert might be more appropriate, at least at the present stage of his personal development. Gordon Lynch is also aware that redemption is not just a personal matter but part of a larger process involving society as a whole.

 

 

Chapter 7 discusses text-based approaches to the study of popular culture  and applies this method to one episode of the Simpsons “Homer the Heretic”. The first text-based approach is that of semiotics connected with Roland Barthes. He maintains that texts or other cultural forms of expression speak for themselves by the way the different and contrasting elements they are composed of  are ordered, generating meaning in the process. He rejects speculating about the mind of the author and let the creative expressions make sense themselves, claiming that authors are often not the best interpreters of their work. Text-based approaches are moreover the only way to study creative products that have an unknown author or that is the result of a cooperative effort. Gordon Lynch focuses on just two concepts of semiotic analysis:

·      difference: the meaning of a word or sign is determined by the relations (binary oppositions) it has to other words/signs within the larger system of language;

·      metonymy: the process in which a part (e.g. an image of two parents and two children) serves as a symbolic representation of the whole (all that concerns family life).

 

Another text-based approach is that of narratology which tries to identify the different elements of a narrative or story. Lynch discusses:

·      fabula or main events: the situations and actions presented in the story;

·      sujet or plot-line: giving the events their particular meaning or inflection;

·      narration: the way the story is told, in the first or third person, as happenings unfold or with hindsight;

·      characters: agents who act or are acted upon and unfold the plot through their interactions;

·      characterization: characters are not presented in neutral or objective ways but in function of the story.

 

A third text-based approach is the discourse analysis of Michel Foucault. By “discourse” Foucault refers to the way in which language constructs our understanding of reality. Human knowledge is not primarily created through the inner working of the private, individual mind, but through social interaction of individuals, groups and institutions mediated by language. The result is discourses of several kinds. In contemporary society, for example, we can identify several discourses of health-care e.g. based on medical science or on alternative health-care practices such as faith healing. These discourses are more than health practices, they refer to different world views altogether. This makes the concept of discourse an important one for the study of popular culture, in which different discourses operate and challenge one another.

 

All the analytical tools discussed in this chapter are being used to analyse“Homer the herectic”, an episode of the Simpsons, in which Homer decides not to go to church anymore but to have a good time instead. He succeeds very well. A variety of people tries to persuade him to come back to church, but they are unsuccessful. One Sunday morning Homer accidentally sets his house on fire. He is saved by his church-going neighbour and this makes him go back to church again, but while in church he drops off and sleeps his way through the service.

 

In semiotic terms, the meaning of the narrative is established through the system of similarities and differences between the characters in the story, whereby the characters serve as metonyms representing religious convictions of wider communities in American society. The subsequent theological reflection does not confine itself to the strengths and weaknesses of these particular convictions but delves deeper and detects a common discourse of how religion functions in American society (the so-called civil religion) underlying all these convictions. 

 

 

Chapter 8 is entitled: An ethnographic approach to studying popular culture: the religious significance of club culture. Chapter 6 studied the author-focused approach and Chapter 7 the text-based approach. To complete the triangle of communication (author - creative product - audience) chapter 8 discusses a method for gauging the reception of popular culture by the people that have come in contact with it. This method is of an ethnographic nature, meaning to say a qualitative approach that makes use of participant observation and takes notes of conversations with people, including more or less formal interviews. The method requires a refexive attitude on the side of the ethnographer who is aware of his personal involvement in the interactions that are going on.

 

Gordon Lynch used this ethnographic method personally when he studied the significance of British club culture with a particular interest in  its religious functions, whether drug induced or not. What he finds is that club culture lacks ethnic diversity, his sample of 37 participants was all white. It became clear, furthermore, that the community aspect of clubbing was very important for the participants. They commonly talked about the clubs as extended families of communities of friends. Some acknowledged that the warmth of the clubbing community was an effect of being “loved up”on Ecstacy. Still, it lead to form deeper and more intimate relationships with other people, not known before.

Clubbing can also be described as a therapeutic discourse. The tolerant ethos of the club nights provided a space in which people were allowed to be themselves and to become more confident.

It made them more “well-rounded” as persons.

The participants did not explicitly think about their club experiences in terms of “religious” or “spiritual”. Gordon Lynch used questions based on William James: “When clubbing/dancing, have you ever had particular experiences?

·      that you find hard to put into words:

·      that felt meaningful to you, or that influenced how you feel about the rest of your life;

·      that may have lasted for only a short period of time;

·      in which you felt passive, or caught up in something?”

In answer to these questions participants told stories of intense bliss but without any sense of a spiritual source either within or beyond themselves. It made Gordon Lynch wonder whether the sense of the absolute is absent in their lives or that they simply lack a discourse of transcendence (Schleiermacher) to describe their experiences in a spiritual way.

  

 

The final Chapter 9 takes steps towards a theological aesthetics of popular culture. Aesthetics has to do with evaluative judgements: is this better than that, is this beautiful or not, is it well-designed or skillfully performed, is it morally and spiritually uplifting or just a waste of time? These are questions often asked in everyday life. They are good questions to pose to popular culture as well, even though in academic circles they have often been neglected. Still, they have to do with the experiences popular culture has on the lives of people and these experiences matter. From this pragmatist principle Gordon Lynch lists tentatively nine criteria to help form aesthetic judgements of examples of popular culture:

1.      Is the popular cultural text or practice an admirable symbol of human achievement by its demonstrated skill or competence of performance?

2.      Does it exemplify originality, imagination or creativity?

3.      Does it offer a satisfying reflection of human experience, and/or provide a means for empathizing with a range of different experiences?

4.      Does it offer a valuable vision of the meaning of our lives? Does it have a particular “moral”?

5.      Does it provide us with genuinely pleasurable experiences, whether emotional, sensual, or intellectual?

6.      Does it encourage constructive relationships between people or make certain useful and enjoyable forms of social interaction possible?

7.      Does it make possible a sense of encounter with “God,” the transcendent, or the numinous?

8.      Does it successfully serve the functions for which it has been created? Does it work effectively?

9.      Is it authentic, a genuine expression of a person’s physical, technical, and emotional capabilities?

 

The criteria provide a broad outline of what it means to be fully human. Moreover they invite further discussion about what it means to live each of these different elements in truthful, good, authentic and fulfilling ways in relation to the absolute reference point in life.